Get Verified

If your brand clears both gates, we would like to assess it properly. Tell us who you are and we will send the evidence request.

The Good badge

Two gates, then a hundred-point rubric. A brand that sells animal materials carries a red tag, and cannot be verified until its range is animal-free. Clear both gates, score 85 or above, and complete an evidence review, and you may license the badge for your own site and marketing. Roughly half the available points depend on evidence only you can give us, which is what the audit is for. The full method is published on our standard page, so nothing here should come as a surprise.

  • No animal-derived materials
  • No animal testing
  • Evidence we can check, not claims we must trust

Annual licence: £250 small, £600 medium, £1,200 large. The fee covers the audit. It does not buy the outcome, and it is not refunded against a better score.

Certifications (optional)